Learn from
Kate Puteiko
Speaker
CMO, BGaming
Kate Puteiko has about ten years of profound experience in marketing. In 2020, Kate joined BGaming as a Product Marketing Manager. For two years, she has headed the Marketing department as Chief Marketing Manager. Now Kate has a team of 14 managers and specialists with whom she successfully implements international marketing campaigns, raises brand awareness, and makes BGaming stand out from others.
Topic
The New Game Provider Formula: B2B Strength, B2C Impact
- The traditional B2B model limits a provider’s ability to drive player engagement and brand visibility.
- At BGaming, we turned streaming into a strategic layer — designing games for streamers and partnering with those who understand the space.
- We moved from one-off deals to a scalable framework that combines product development, influencer strategy, and performance tracking.
- This approach led to a viral hit, Top 20 launch, and major collabs like Roobet x Snoop Dogg — built not on hype, but on long-term brand growth.
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BGAMING: TRUSTED
PROVIDER ACROSS
2,000+ GLOBAL
CASINOS
200+
Highly engaging games
TOP 10
Global reach in gambling
streaming
100%
Gambling fairness
ALL
Currencies supported
